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Understanding Men: How to Understand Men Better
Over the years, women have had many experiences in trying to understand men. In your quest to understand men, you will discover that they usually have vague ideas on what they really want or need from a woman. They would say one thing...
Stephany Alexander
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Ten Media Strategies to score the most hits
With the news hole shrinking every day and headlines shrieking about celebrities with names like Hilton, it seems more and more impossible to get stories about your clients. As a longtime publicist working for major brands for the...
Charlotte Tomic
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Cheating and Infidelity Statistics: Are Men Cheating More Than Women?
Recent studies reveal that 45-55% of married women and 50-60% of married men engage in extramarital sex at some time or another during their relationship. Do these infidelity statistics seem a bit startling? What these findings suggest...
Stephany Alexander
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Blair's Blast at the media!
Retiring British Prime Minister, Tony Blair, has blasted the media on the eve of his retirement. Pulling no punches he said the fierce competition for stories meant the modern media now hunted in a pack. 'In these modes, it is ;like a...
Graham Kelly
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Book Marketing Tips From Celebrity Trainer, FOX News TV Producer, and a Syndicated Radio Talk Show Host
Book marketing experts know that authors who get excited about landing an interview may lose sight of the goal, which is not to gain media interviews but to sell books. And it’s sad but true that an interview does not automatically...
Scott Lorenz
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55 Reasons To Send Out a Press Release
When should you send out a press release? You want to know my acid test? If it’s newsworthy and if it’s useful to the reader. It’s that simple. There are many factors to weigh when considering the need to send out a press release. As...
Scott Lorenz
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Hire a Public Relations Firm… Before You Need One
How can a company or individual know if it needs to hire a public relations/marketing firm? There are many factors to weigh when considering if you need to hire outside help to obtain the public relations, media relations, marketing...
Scott Lorenz
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Safety: Saving Firefighter Ryan
by: LOU ANGELI Flashover! Even though firefighters are beginning to understand it, this fatal phenomenon is still shrouded in a veil of mystery. Experts in the fire training arena have differing opinions and descriptions of...
Lou Angeli
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Questions to Ask a PR Consultant
When you hire a public relations agency to represent your business, you are entrusting them with a great responsibility: your company’s wellbeing. The trust you place in them can be compared with the trust you give your doctor...
Gary Preston
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Choosing the Right Public Relations Agency
In the realm of how the public sees your business or product, perception equals reality. It is therefore of critical importance that this perception is accurate and positive, and this is where public relations steps in. It is...
Gary Preston
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