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Attention Insurance Brokers & Agents - Improve Your Sales Per Gallon
With the cost of gas rapidly heading towards $5 per gallon, agents and brokers must find more cost effective methods to build, maintain and even enhance their relationships with existing clients. After all, it costs 6-times more to acquire a new client than it does to retain an existing one.
Christopher Frett
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Make Yourself an Insurance Specialist Now
Everyone, including all types of salespeople prefer to buy from a specialist. Determine what type of insurance specialist you would like to an expert at.
Donald Yerke
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Turning Annuity Leads Into Great Appointments Which Can Be Easily Closed
Learn to be the expert, or the trusted advisor when meeting with a potential senior annuity purchaser. Don't focus strictly on the returns of the EIA's and how they will perform. Learn to be well rounded and to be there trusted advisor. Speak about all of the potential pitfalls , such as probate, social security taxation, I.R.A conversions, arbitrages, and asset protection.
Peter Lepage
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Annuity Marketing Services - The Most Boring Product on the Planet
Annuities are boring products. Use the conservative nature of annuity investing as selling point. Safety and security.
Bill Broich
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Does CRM Have a Place in the Insurance Agency?
CRM is one of those catch acronyms that is gaining popularity in most rapidly growing industries. Throughout the past few years, this type of technology has been making its way into other industries besides the fortune 500, but does it have a place in the Insurance Agency? Absolutely!
Teresa Kitchens
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Lead And Prospect Generation - How To Be A Successful Insurance Agent!
Among all businesses, insurance is the most challenging one. Selling insurance policies is a daunting proposition as people are wary of the intentions of the agents and insurance agents are almost never welcome.
Keith L Scheafer
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Insurance Agents and Brand - The Care Component Can Help You Sell More Policies
Every insurance agent needs a strong Brand for their agency. Brand helps an insurance agent build referrals--and write more policies.
Craig Lutz-Priefert
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Google Insurance Agent Referrals and the Popularity Contest
OK, as a smart insurance agent marketing your agency to new prospects, you spend a ton of time making sure your clients are satisfied and will readily refer you to their friends and associates. The word-of-mouth referral is an unbeatable source of writing more policies for your agency. Your insurance agency Brand--the essence of who you are in the mind of your customer--your Brand must remain highly polished.
Craig Lutz-Priefert
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Marketing or Sales - Which is More Valuable?
Salespeople should develop their own internal marketing plan. Marketing is not something that can be outsourced. Stay clear of marketing programs that provide free annuity leads or pre-set annuity lead appointments. Take control of your own marketing and improve your sales.
Bill Broich
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How To Use Article Marketing To Advertise Your Insurance Agency And Sell More Insurance Online
Writing articles to promote your insurance agency is an easy way to gain website traffic and sell more insurance online. Follow these guidelines to write effective articles that attract search engine traffic, educate the reader, promote your insurance agency and allow you to gain links to your agency website.
Ryan Grabenstein
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