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7 Benefits Of Being Able To Update Your Own Site
Good content management software can not only make your life easier, but it can save you time, money, and above all save you from the headache of manually updating your site or outsourcing changes. Here are seven ways it can benefit your business, no matter level of technical knowledge you possess.
Heather Jewell
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Email Marketing - 8 Tips for a Successful Campaign
Although many shy away from email marketing, it is now one of the most effective ways to reach your target market. With a plethora of SPAM emails clogging inboxes globally, the challenge today is providing useful information that your clients/prospects really WANT to receive and understanding how to provide that information in such a way that it is not considered SPAM. While there is no universal solution, the following tips and tricks will help you boost your readership and...
Heather Jewell
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Ten Easy Ways to Boost Online Lead Generation
Would you like to have a top-notch sales person that works 24/7 for less than minimum wage? Are you looking for ways to automate your sales process? Invest in a consumer-driven Web site with the right combination of interactive features and information, and transform your online presence into a powerful lead generation tool.
Heather Jewell
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The Benefits of Online Training
With our busy lives, conventional employee training can become a repetitive, time-consuming task for all involved. In-person classroom training requires that everyone involved get together at the same time/place, and the teacher must be paid for his/her time, even though the same material is presented again and again. Conventional training involves print materials, travel expenses, and many other cost-producing aspects.
Heather Jewell
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Steps to Start Your Web Site Project
Regardless of size, building a Web site is similar to building a house. There are many decisions to make along the way, most vendors will try to sell the owners on more than they need, and if one is not careful, the project can end up costing more than anticipated. However, when executed properly, a marketer with little technical knowledge can step away with an effective and appropriate Web site for his/her industry by following a few simple guidelines.
Heather Jewell
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What Makes Them Click?
We all know what we sell. We're familiar with our industry, products, and services. We know the names & key phrases. But consider search results from the searcher's perspective! They don't know the industry like you do.
Heather Jewell
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Is Your Web Site an Interactive Experience?
Online marketing trends, like hairstyles, are forever changing and evolving. Formerly a World Wide Web of online brochures, today's Web sites must be continuously updated with fresh content and interactive capabilities.
Heather Jewell
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RSS Revolution - Are You Up to Date?
In a rapidly changing world of technical jargon, many terms are popping up in everyday conversations and the non-technical professional might be overwhelmed. Podcast, blog, IM, domain, URL... the lingo can make your head spin. However, one such term, RSS, has frequently been showing up everywhere and seeping into the world of Online Marketing as well. For business professionals today, the terminology might be a daunting task to keep up with, but utilizing the Web to your...
Heather Jewell
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Scary Web Site Mistakes - And How To Correct Them
You've built a Web site, you're getting a decent amount of traffic, but you aren't getting the kind of response that you had anticipated. Perhaps you've reviewed your Web site statistics and have found that nearly all of your visitors leave after viewing your home page. What could be wrong?
Heather Jewell
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The Future of the Web - 7 Reasons to Become Web 2.0 Compatible
The World Wide Web has revolutionized the economy and impacted the majority of the world's population within in the last ten to fifteen years. Today the Web is not only a resource, for a growing percentage of the population, it is the way we do business. The tools and uses of the Internet are evolving from static, HTML Web pages to interactive, user-driven Web experiences.
Heather Jewell
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