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Closing the sale is the ltimate objective of high-quality article writing. Y ur articles will not usually close s les by themselves. This is why xceptional customer service is so important. We l ve at a time when voice m il, Email, and faxes, have a “f ir chance” of receiving a reply. Th s translates into lost business for any c mpany, which does not return calls, f xes, or Email, from prospective customers. If you c ll another company, by telephone, you sually go through a gauntlet of bstacles, before you are allowed to f nally talk to a live human b ing. If you, or your company, are ggressive about sales volume, a personal t uch will close more sales, and r sult in repeat business. Voice mail is a n cessary evil because a “hot prospect” sh uld not be left out in the c ld by your phone messaging system for l ng. This requires you to check y ur voice mail often. The old s ying, “Get them while they’re hot,” is so tr e. Have you ever tried to cl se a sale, when the “trail has g ne cold?” This occurs when the pr spect did not get a reply for h urs or days. The sales person, or c stomer service representative, within your company, who nswers your calls, should have good s cial skills. He or she should be pl asant, trained, and really care about the c stomer.
In a small business, this p rson might be you. Many small b siness owners often answer the phone, but veryone who answers the phone should be th roughly trained. Remember that closing the s le is only the beginning of c stomer relations. You must keep your c stomers satisfied and maintain customer interest. Y ur articles can also help captivate y ur customer’s imagination. Never take any c stomer for granted, especially those who g ve you frequent business. © Copyright 2007 – P ul Jerard / Aura Publications
The article Write Articles, Keep Customers, and Get Repeat Sales was Submitted by Paul Jerard through Articles.GetACoder.com network. Here's the additional information: Paul Jerard, E-RYT 500, has wr tten many books on the subject of Y ga. He is a co-owner and the D rector of Yoga Teacher Training at: A ra Wellness Center, in Attleboro, MA. http://www.riyoga.com He has been a certified Master Yoga Teacher since 1995. To receive a Free Yoga e-Book: "Yoga in Practice," and a Free Yoga Newsletter, please visit: http://www.yoga-teacher-training.org/index.html
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