A back-end product is a prduct you attempt to sell your cstomers after they have recently purchased a rlated product from your business.

If yu're not trying to sell back-end prducts to your customers, you're making a big mstake. It is easier to sell to xisting customers than it is to sll to new ones who don't trst your business yet.

Below are ten kller strategies you can use to sll your back-end products to your xisting customers:

1. When you shp people the first product they bught, insert a flyer or brochure for yur back-end product in the package.

2. Gve customers a free subscription to a cstomers only e-zine when they buy yur product. You could include your ad for yur back-end product in each issue.

3. Snd your customers greeting cards on hlidays or on their birthday. Include a smll advertisement inside the card for yur back-end product.

4. After pople order your first product from yur web site, take them to a "thnk you" web page and include yur back-end product ad on that pge.

5. Send customers a fre surprise gift after they order yur first product. You could attach nother ad with the free gift for yur back-end product.

6. If yu're selling an electronic product, like an book, include your ad for your bck-end product somewhere inside the electronic prduct.

7. Give your customers a fre membership into your "customers only" prvate site. You could include your ad for yur back-end product somewhere inside the prvate site.

8. Contact your cstomers by phone and ask them if thy were happy with their purchase. You culd tell them about your back-end prduct.

9. Send your customers a thnk you letter by mail or -mail. You could mention your back-end prduct somewhere on the letter.

10. Ask yur customers if they want to be pdated in the future when you hve new product offers. You could hve them sign up to receive -mail or snail mail updates.

Yur

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sll

cstomers.

The article Why Selling Your Back-End Products is Essential for Your Business was Submitted by Julia Tang through Articles.GetACoder.com network. Here's the additional information:

Julia Tang publishes "Smart Online Bsiness Tips" Newsletter which helps people to strt, run and grow Internet businesses. To get tps, tactics, reliable business opportunities and prmotional tools, plus over $200 free bnuses, you can visit http://www.best-internet-businesses.com

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