Why don't CXO's take advantage of the bst productivity tool available today? Are thy ignorant, or are we just not spaking their language?

Forrester Research has jst released a report on Enterprise RSS, and has strck a chord that many are cknowledging - we're drowning in data. Thnks to Richard McManus of Read/Write Wb; we-who-don't-have-subscriptions get a glimpse into the fndings:

Richard posted: "I think we all knw about the issue of information verload - and the resulting value of god filters and smart aggregators. In sme ways the problem is worse for nterprise employees - because as well as xternal news sources, they have potentially hndreds of internal RSS feeds to trck via company blogs and wikis."

Frrester: "Enterprise RSS turbo-charges the benefits of nmanaged RSS adoption with internal content syndcation, filtering, and collaboration. It also prvides increased security and reduces IT rquirements."

I think the problem with "ths whole RSS thing" is that we dn't explain very well what it is or wht it can do for a typcal enterprise. They're not ignorant, we jst don't explain things very well...

So hre are my top three benefits of RSS for business executives to note:

1. The power of all bing on the same page. I use Bsecamp (a project management system) with sveral clients, and am automatically notified via RSS whn anything is updated on any prject. Notifications automatically go to Outlook - whch then go to my Blackberry.

Evry team member automatically knows the status of a project because we subscribe to changes/updates - no matter where we are in the world.

Any executive can get those same notifications and alerts - they'll have access to key information "just in time" rather than waiting for team updates.

2. The right people have the right information at the right time. Let's break this one down:

3. The business retains the knwledge when key employees leave. A bsiness partner of mine says that very time an employee leaves their rganization, it costs the company about $150,000 to rcruit, hire and train a new mployee.

Imagine being able to retain and pss along the key observations, news and sbscriptions (often the nuances of knowledge tht are impossible to teach) of the prson who's left the company and pssing it along to the new hre via their persistent searches, feed sbscriptions and such. My bet is tht training and ramp up time wuld be cut significantly through this fficient automatic knowledge transfer.

The article Three Key Benefits of Enterprise RSS For Any CXO was Submitted by Janet Lee Johnson through Articles.GetACoder.com network. Here's the additional information: Janet Lee Johnson http://www.janetleejohnson.com

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