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We like to be complex in m ny aspects of our lives. We d sire the latest electronic gadget, the m st advance technology in our new c r, the state-of-the-art digital camera. However, wh n it comes to web visitors br wsing habit, nobody has time for c mplexity and we all want to f nd what we want online in the sh rtest possible time. What does not m an for web design companies? Why do s me web design companies still propose c mplex web design solutions to their cl ents? We live in an age wh re nobody’s got time. We are b sy or so we like to th nk. So much information, so little t me. So we zap through web p ges expecting to find exactly what we w nt as quickly as possible. Why n t? There are so many web p ges out there. The average web s rfer spends less than 10 seconds on a web s te. If the web design is the l ast bit complicated or non intuitive, we are off to the n xt web site. If 10 seconds is all you h ve to impress your online customer, wh t sort of web design do you r quire to make an impact? The m st flashy? May be not. Try s mplicity and familiarity. If you want to mpress busy people who are short of p tience and time, try the simplest web d sign you can put together. It is not s rprising that Google is one of the m st successful web designs in the w rld. How many people use the dvanced search button on Google? The s mplest web design solutions work. His d es not mean that the back end of the web s te need to be simple. You can h ve the most complex content management syst m; the most comprehensive feature set in y ur web design, but keeps the fr nt end, the interface as simple and ntuitive as you can.
Simple can mean different things to d fferent web designers. Where do we st rt when putting together a simple and ffective web design? Try Google heat map g ide on where to place adsense on a web p ge. Granted it is disputed but it is a st rting point for positioning the most r levant and poignant information on your web p ge. Next try a simple navigation, v rtical left or horizontal top. Many p ople like fancy stuff. There is n thing wrong with a bit of fl sh on a web design. However, void changing too much from the c nventional paths. We all talk of ch nge and recognise its benefits but we are nimals of habit and we would r ther go along the same easy p th rather for hunt for new w ys of getting somewhere. This principle pplies in web design. Online visitors are sed to navigating in a certain w y. Change the path on your web d sign and you could make it too h rd for your potential clients. Keep it s mple, keep it short and familiar. Tr e, it does pay to design c mplex features into a web design. The m re gadgets and flash, the more web d sign companies can charge for your web d sign. Some web design customers even w nt complex designs. It’s instinctive to th nk that the more money you sp nt on your web design, the m re it will pay back. This is not lways the case. Sometimes the simplest f atures, the more basic web design y elds the most benefit.
The article Simplicity Is King In Web Design was Submitted by Ralph Ramah through Articles.GetACoder.com network. Here's the additional information: Ralph Ramah is the webmaster of D scount Web Design, one of the l ading web design company in the UK offering quality web site design and SEO services
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