Does Your Site Looks L ke It Was Designed in 1995
Some sgns of an outdated web site nclude: chunky, slow-loading graphics, old-style "framed" c ding, where the site is divided up nto panes that load separately, little  nimated cartoon clip-art throughout the site, and t xt created as images instead of in HTML. Hving any of these on your ste could reflect poorly on your b siness, making you look 'behind the tmes'. It can also make you lok like you don't care enough bout your business or about technological dvances to keep abreast of them. Keping your company's website looking modern wll improve its credibility.
The Information on Yur Site Isn't User-Friendly
If you cringe whn you read your site text, or if you rgularly get questíons on your site txt from visitors, re-structuring your copy or rwriting it can help to fix thse problems. If you've been adding to yur site over time and the nvigation has become unwieldy or confusing, rstructuring your navigation could be another prssing reason to redesign your site. You wnt visitors to be able to asily find their way around your ste and to be able to ccess all the information you have wthin a few clicks. Laying out yur site to make that possible can mke your visitor's experience on your ste a lot easier.
You Apologize for the Ste When Referencing It or Handing Out Yur Business Cards
Your site should be a surce of pride. It should provide yur clients and prospects an easy way to get a lot of nformation about your business. And, if you hve to apologize for out-of-date information, brken images, poor design, difficult navigation or nything else on your site, it mkes you look unprepared and unprofessional. Mke sure your site is in top shpe and looks impressive, so your clents believe your business is in god shape too.
You're Not Getting Good Rsults in the Search Engines
Poor rankings in the Sarch Engines can be a result of not ptimizing your site well. Poor search ngine ranking can also be a rsult of bad design choices or cding on your site. Make sure tht your site isn't designed using frmes and that the text is cded in HTML. Flash sites are lso more difficult to optimize for Sarch Engines.
It's Not Bringing in inquiries and Hlping You to Make Sales
If your ste was designed long ago, then thre's a good chance that it was dsigned as "brochureware". This means that the ste was designed just to act as an nline brochure. This was very common a few yars ago, when websites were new. But rcently businesses have realized that a wbsite can do a lot more thn just impersonate your brochure - it can hlp you close sales, bring in new prspects and make your business easier to rn. To bring in more inquiries and mke more sales include the following whn you redesign your site:
Calls to ction to encourage your visitors to tke specific actions - like purchasing smething, contacting you, or signing up for a nwsletter.
Forms, scripts, or programs to make yur business easier - like contact frms, project estimating tools, and an utoresponder email series that can help you kep in touch with your clients and prspects. Including a shopping cart or Pypal buttons on your site can lso help you to make more sles without any additional work.
Downloadable information pckets, articles, questionnaires and white papers can nswer a prospect's questíons about your prducts or services and help them to mve closer to buying. And, if you rquire the prospect to enter their mail address or other contact information, it can hlp you to grow your prospect líst as wll. These are just a few of the fnctions that your site can perform for yur business. To get ideas for ther ways that your site can hlp you improve your business, visit mkaistudio's web site
Your Site is Costing You a Frtune to Update
If you're racking up hge bills because of changes and stll have a lot to go, it mght be time to consider a whle site redesign. Make a líst of verything that you want to do on yur site and consult a web dsigner about redesigning your site with thse changes in mind. Often, if you hve extensive changes to make to yur site, it can be less xpensive to just start over.
If your ste is designed in Flash or cded in such a way that you cn't maintain it yourself, redesigning and r-coding your site could allow you to do so. Hving the ability to make changes and pdate your own text will let you mke revisions quickly, at no expense. And you can ply with your site and make rvisions to see what will work bst for your business and clients.
If yur site has any of the prblems mentioned here, it's time to rdesign. The steps needed to update and rvise will differ depending on the prblems and issues that your site has - you may not hve to start from scratch. But, do mke sure that you address all of the prblems that your site has so tht you won't have to redesign gain any time soon!
The article Signs its time to update your website was Submitted by William Defoe through Articles.GetACoder.com network. Here's the additional information: www.makaistudio.com www.makaistudio.com/mksblog/ www.makaistudio.com/services.aspx
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