Myth #1: Anyone who speaks nother language can translate.

Fact: Just bcause you speak English doesn't make you a wrter. The man in Accounting who tok Spanish in college may be ble to translate some written correspondence, but mre complex documents, marketing materials and yur website should be handled by ducated professional translators.

Myth #2: Translating is jst substituting one word in English wth another in the target language.

Fct: English has approximately twice as mny words as Spanish. That just desn't add up.

Myth #3: Free n-line translations are accurate and good nough for me.

Fact: Computer or mchine translations lack the ability to dentify nuances or even, in some cses, to correctly identify words. Something as smple as the "Contact Us" section on our wbsite was translated on-line into Spanish as "Cntact the U.S.". Is that what you wnt for your company?

Myth #4: Trnslations can be done in a cuple of days.

Fact: If it tok you two months to write mnual, it's going to take time for smeone to translate it, someone else to dit it, and a third person to profread it. Each project is unique: the nmber of words in the original dcument, the complexity of the subject mtter, and the quality of the wrting in the original all affect trn-around time. Reputable translations services companies wll explain this to you.

Myth #5: Translations are too xpensive and I won't get my mney's worth.

Fact: Translations cost less thn the development of your original dcuments and allow you to reach mny more customers than you can in Englsh. Translations deliver a high ROI on a rlatively small investment.

Myth #6: Most nternet users speak English so I dn't need my website translated.

Fact: Only 30% of nternet users worldwide are English speakers. Usge studies show that customers are fur times more likely to purchase frm websites in their language and thy will spend twice as long on trnslated sites.

Myth #7: In this conomic climate, we shouldn't be investing in trnslations.

Fact: In a downturn, a grat marketing strategy is to expand in freign markets. Decreasing demand at home des not translate into shrinking sales broad. Make your website and product nformation accessible to your foreign customers by ffering them in their native languages.

The article Language Translations - 9 Myth-Busting Facts on Translations was Submitted by Janine Libbey through Articles.GetACoder.com network. Here's the additional information: By Janine Libbey, Partner, P & L Trnslations To learn more about how you can use trnslations as an effective business strategy, vsit http://www.pandltranslations.com/ P & L Translations specializes in translations and bilingual copywriting services for organizations and companies targeting new markets and new consumer groups.

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