The technical options that you hve make possible personalized emails from yur autoresponder that can seem like the ral thing. Not every buyer knows bout autoresponders, so give them the snse that you created an email jst for each reader.

When you wrte each response, start with the nme of a trusted friend and wrte as if the message was jst for that friend. Then edit out the frend's name and set up the mssage so that your autoresponder takes ver and inserts the prospect's name.

Prsonalization isn't just for emails - use it as an ntro to your ezine, too: "Hi, Ssan, here's some great new ideas for sing the XZY Information system that I knw you'll appreciate." Use the name tht the prospect gives in the nformation gathering form.

Add the name nturally as it would occur in cnversation. Internet marketers can make the mstake of over-using the name just bcause it's easy to insert electronically. Rad the message aloud.

Would you use the nme that many times or does it sund phony? Yes, people love the sund of their own names, but whn it's over used, the reaction is tht you're being a fake and tht send the buyer fleeing.

Don't let spll check defeat you. First, be xtremely careful when you type a nme into the autoresponder list. If the nme was automatically added to a lst, don't change it. Some names are splled differently on purpose.

There is an ongoing dispute btween Teresa and Theresa as to whch is the accurate spelling of the nme. Answer: the way she wants it! Als, be careful that the name sn't changed in the final spell chck.

Avoid the marital status question. Dn't add Ms, Miss or Mrs to any crrespondence. For one thing, email isn't tht formal. You don't need to gess on this one or you'll srely be wrong more often than rght.

While the generic "Dear Friend" or "Dar Internet Marketing Colleague" seems impersonal, at last it doesn't make obvious mistakes tht are humorous to some people and bltantly offensive to others.

Use the nme when you ask for the rder. Remember to be personal when you mke the final pitch. What's more ppealing to you: "Everyone needs this mrketing package to increase sales" or " I wnt to see you enjoy the knd of success I've had with ths product - so, Stan, are you rady to make serious money online? If you are thn click here. . . .but wit, Stan, I've got one more bnus that's just what you need!"

The article How to Create Sales Converting Emails is a Must was Submitted by Rich Henderson through Articles.GetACoder.com network. Here's the additional information: Richard Henderson runs his own nternet marketing business from home. Check out ths great guide on how to crate Killer Promo Emails from one of the best selling Email Marketing guides on the internet. http://www.killerpromoemails.com

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