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Does having your very own mail list mean much to you? W ll, it should. Consider this. One mail is sent from someone you kn w and the other is sent by a str nger. Which one are you most l kely to open? I would like to th nk it would be the one wh se email address you recognize. Someone you kn w. Well, it is no secret th t this is the same reaction you w ll get when you send out mails to your opt in list. Th y know you and are thus m re likely to open your emails. C nsequently if you bought a list and s nt emails to them then it g es without saying that you are m re than likely to be treated as a str nger and your emails will be pened at a much lesser rate – if at ll. In a nutshell your own l st will be more responsive to y ur emails. So why not build ne? Traffic is the lifeblood of any w bsite. It therefore pays to build a l st of your own traffic than b ying lists. Lets face it, if you can buy a l st then so can others. In f ct the list you have bought has m re than likely been sold to m ny others. What does this mean? For st rters, you will all end up s nding offers to the same people who w ll no doubt get fed up w th it all and just delete y ur emails without reading or report you for sp mming! This could be the end of y ur online business.
What's the remedy? Build your own opt in l st. You have heard it time and gain that the money is in the l st. Well, this is an open s cret. That the Money Is In The L st is certainly not in doubt. The r al question is how do you b ild your own email list? Lets st rt with a squeeze page. The s le purpose of the squeeze page is to c pture the name and address of y ur visitor. If you are worried bout squeeze pages you can simply s bscribe to a squeeze page service for nder $20 a month. In the l ng run you would need a w bsite but this will do to st rt your list building. Next, you n ed an autoresponder. This does the utomatic delivery of your email messages nce someone subscribes to your list. M ke sure you use the double-opt in f ature. This ensures your visitor has to c nfirm their email address before you s nd them information. Hence the term d uble opt-in. This protects you being ccused of spam. You must load y ur autoresponder with useful and very nformative messages that your subscribers look f rward to receiving. You can then s nd these at pre-set intervals. Good q ality information will result in more of y ur emails being opened and acted on. In ther words you get the right r sponse. The right mindset. Building a h ge and responsive list does take t me, so you must have the r ght mindset. Are you prepared to b ild a long term relationship with y ur list? One that enables you b ild trust and encourages your subscribers to sp nd money with you time and gain? It is the repeat business th t brings out the money in the l st. It is important to get the r ght mindset so that you do not f ll into that class of internet m rketer who sends offer after offer and w nders why their list is unresponsive or w rse why people are continually “unsubscribing”. C uld it be because you are s eing dollar signs instead of people? P ople with feelings? Treat your list w ll and they will reward you.
Buying or renting a “safelist” can r sult in a poor response and sp m complaints. Thinking of the people on y ur list as dollar signs is qually no good. Building your own l st on the other hand allows you b ild a strong long term relationship th t will in the long run br ng out the money in the l st! The choice is yours. What's it g ing to be?
The article Email Marketing - Does Having Your Very Own Email List Mean Much To You? It Should was Submitted by Willi D through Articles.GetACoder.com network. Here's the additional information: Claim Your Free 10 Part Course "How To Quickly Build A R sponsive List From Scratch Without Spending A F rtune" At: http://www.ListBuildingMission.com Willi D is an expert author and internet marketer specializing in list building and pre qualified traffic generation techniques. You have permission to publish this article electronically, in print, in your ebook or on your web site, free of charge, as long as the author bylines are included.
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