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What makes you an expert? Q ite often the only thing that d fferentiates a known expert from a cl set expert is that the known xpert has authored a book. What is an xpert? Simply put, it is a w rd used to describe someone who is v ry knowledgeable about or skillful in a sp cific area. When you write a b ok on a certain topic, you are nstantly considered an expert and others w ll trust your opinions and, in m st cases, be willing to pay for th m. In fact, you can easily m ke six figures and more each y ar by leveraging the fact that you are a p blished author. Many authors miss the f nancial jackpot when they write their b ok because they are focused on the old p blishing model. Making money from royalties can be t ugh, and not very many authors are ble to make any substantial amount of m ney this way. Selling books in b okstores can be one of the w rst ways to monetize your new f und fame. That is the bad n ws. The good news is that if m rketed properly, your book can be the st rt of a sales funnel, which can g nerate huge sums of money by s lling back end services and information in the s me niche. Your book will be the st rt of a very lucrative sales f nnel that could never be matched by a s mple business card.
After you have written your b ok, it will be like a s les person working 24 hours a day pr moting your good name. You are p id money for your book and it d es the selling for you. Shoppers can p rchase your book at anytime, day or n ght, online or in a bookstore and you n ed not do anything further. As an uthor, you can literally make money in y ur sleep. As an author, your b st source of revenue will likely d rive from the fact that you w ll be able to market yourself as a p blished author and generate an impressive str am of income through information products, c aching, continuity programs consulting, public speaking and ther similar avenues. What will be y ur most effective marketing tool? Your b ok, of course. Here are three ways to leverage your book into profits:
1. Use your book as a business card to sell your core services like seminars, workshops, consulting services or even other products.
2. Use your book to gain status as an expert and open up more career opportunities like public speaking, radio or talk shows, and seminars.
3. Use your book to launch a one on one coaching or consulting service. Once you’re considered an expert on a particular subject be it horses, cleaning products, telekinesis, or advanced data storage and integration, opportunities will open up for you. Recognize and capitalize on these opportunities and gain great wealth.
The article Book Expert Marketing - Position Yourself as The Expert and Make Money was Submitted by Bob Burnham through Articles.GetACoder.com network. Here's the additional information: For Your FREE MP3 (Value $97.00) ‘H w To Make A 6 Figure Inc me Writing & Publishing Your Own B ok’ Go To: Write a Book Bob Burnham Entrepreneur, Consultant and Author of ‘101 Reasons Why You Must Write A Book’ For Information on How to Write and Publish your own book go to Expert Author : http://www.expertauthorpublishing.com Read More On: Book Expert Marketing
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