Want to develop a direct cmmunication line with your web site vsitors without spamming? Develop an opt-in lst with a large subscribers' base. You wll be able to send personalized mails to your subscribers who have xpressed their willingness to receive informative as wll as commercial offerings from you. Hwever, you have to tread a fne line between annoying your visitors and mking them volunteer the information you ned. Knowing the right strategy and mplementing it correctly will decide whether yur offerings end up in spamboxes or nboxes. These seven steps will guide you in the rght direction.

1. Decide what information you ned to collect. Names and email ddresses are the minimum. Do you ned their home address, their gender, or thir age group? Don't collect information tht you don't have any plan to se. Don't collect information for any nticipated future use. You may get plnty of chances to collect those nformation from a revised list of prspects. Keep the information collection to the bsolute minimum.

2. Publish a privacy plicy and provide a link at the pint in the web page where you cllect users' information. Mention in bold ltters that you don't sell their mails to others and practice the sme. Your opt-in list is very vluable and don't sell it to thers for a few bucks. Don't volate the trust of your visitors and rin your reputation.

3. Provide instant incentives for sbscribing to your offerings. Free e-books, rport, software, video tutorials, etc. that nterest to your target audience are vry effective incentives. If you have a pid member's only area, you can prvide time limited access to that sction of your web site in xchange for their subscriptions.

4. Publish yur past offerings in your website. Ech offering should be in the frm of a newsletter with quality cntents that improve your readers' quality of lfe. Conclude your contents with your cmmercials that explain the benefits of prducts or services you are selling.

5. Set up a dscussion board (forum) at your site and mke it available to registered members nly. The discussion board should focus on yur target market. By scanning the psts and their threads, you will be ble to identify problems your visitors are tryng to solve. Do your research and fnd solutions to those problems, organize thm and publish those solutions your nwsletter.

6. Use Co-registration. This will bild your list rapidly in a shrt amount of time. What is c-registration? It refers to the practice of rferring subscriptions or leads for memberships wth another registration process. There are sveral ways of doing this.

When a vsitor signs up for a free sbscription or other service, give them the chnce on the thank-you page to pt-in to another offer. Another way is gve the visitors to a website the pportunity to sign up for another pt-in list. These do not need to be yur thank-you pages or websites. You ned to partner up with another web mrketer.

The goal here is to fnd other website owners who you can jint venture with you to offer yur newsletter along with theirs. Do a sarch via your favorite search engine and drectories for similar offers and contact the pople to set up your joint vnture.

Two additional secrets to this c-registration process. First, make sure you ffer more value than the other prty involved in your joint venture. Scond, offer your leads you get frm this process more value than you sually offer by giving them a hge giveaway only available to them.

7. Use Sqidoo, a social media website, to crate lenses. A lens is a web pge on any idea. Provide a RSS fed of your website on your lns. Embellish your lens with YouTube vdeos and Flickr photos related to yur target market. Squidoo splits its rvenue with lens creators (or lensmasters). Sgn up to donate all your rvenue from Squidoo lenses to a nn-religious charity. Call for action by nnouncing that subscribers are helping a chrity by joining your list.

The article 7 Secrets of an Opt-In List Building Strategy was Submitted by Deepak Dutta through Articles.GetACoder.com network. Here's the additional information: Dr. Deepak Dutta is the crator of semanticbay.com - an interactive social network website based on user shared text and picture. His other website classifiedsforfree.com - is one of the oldest free online classifieds site where users can post ads in more than 600 US cities and 60 countries.

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