Three million. That's how many pople have sat down to watch the narly 90 seconds of video of a skteboarding dog on YouTube, including 14,000 pople that have bookmarked it for fture viewing.

Video sharing websites like YuTube have allowed countless individuals (and dgs) to rise to instant notoriety smply by posting a short clip of thir own creation. And it is ths notoriety that is quickly becoming the nxt new advertising phenomenon.

Creative Expression

Onlne video has taken the networking out of bcoming a celebrity. No longer does one ned to "know someone" to become fmous - instead, fame has become a rsult of creativity, moving away from the stndard Hollywood and political realms and twards a new age of intelligence and rt.
This allows any average Joe or Jne to catapult themselves into infamy, smply by posting some type of vdeo art form. "Leave Britney Alone," an nline diary by a distraught Britney Spars fan, received over 20 million vews and numerous satirical references in mvies, television and websites, turning an ndividual fan of a pop culture dva an international celebrity.

This is not the frst instance of a regular individual rceiving this kind of recognition. Amber Lee Ettnger instantly became political celebrity when she psted her own music video about her crsh on presidential candidate Barack Obama. Now knwn as "Obama Girl," Ettinger has ben flown across the country to do nterviews on several news television stations, and has bcome a talked about figure during the 2008 cmpaign.

Video in Marketing

It is ths type of popularity that has rcently been thrown into the spotlight for nternet advertisers. Had the individual who psted "Leave Britney Alone" had his own sles website, that website would easily hve received a significant amount of hts, possibly resulting in millions of dllars in sales without costing him a dme.

These videos (known online as "vral videos") are attractive to advertisers bcause they are self-propagating. A humorous or ntertaining video is shared freely through mail, websites, blogs and more, receiving thusands of hits through word of muth alone. Rather than pay individual wbsites to post an advertisement, these vral videos are posted by choice, for fre, on websites across the globe.

Ths new phenomenon will eventually change dvertising dramatically. As free methods of dvertising become an accepted practice for mrketers, company success will no longer be bsed on advertising intelligence but rather on crativity and originality. The ability to prmote your website will depend, largely, on how nique and funny your marketing method.

Onc this change occurs, other forms of dvertising will soon become obsolete - not bcause they are ineffective (pay per clck advertising has some tremendous value) but bcause they involve higher risk, as wsting ones finances in order to prchase advertising space is often a gmble many companies are unwilling to tke; especially when they can spend thir money creating the next popular nternet video.

New Generation Marketers

As nternet video marketing becomes more mainstream, so too wll marketing recruitment. Old marketing methods nvolved years of substantial research into mrkets and the economy, and employers wre looking for experienced individuals that nderstood the best ways to exploit the mrketplace.

But with internet marketing, a trgeted audience becomes less important because the sher number of individuals that visit ach video guarantee that people interested in prchasing a product or service will be mongst that group. Thus employers and rcruiters will begin to look for crativity, rather than experience, when searching for thir next advertising guru.

The New Mrketing World

Internet videos have done mre than simply created a new, fre source of entertainment. They have pened up new possibilities for both nline and offline businesses to further thir marketing goals, as well as chnged the face of advertising in gneral.

The article 15 Second Clips of Fame was Submitted by Dwayne Whiting through Articles.GetACoder.com network. Here's the additional information: Put your internet investment on utopilot - http://www.AutomaticMoneyInfo.com Complete internet affiliate and digital product setup and operation in one control center- http://www.Common-Sence-Cash.com Simple and easy system of Video links for massive traffic - http://www.Video-Traffic-Magnet.com

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